01Beauty2026

Forever Peng Hair

A beauty business experience built around booking, not just browsing.

ProjectBooking platform

LocationNorth London, UK

Delivered byMadeBySebi

Visit live project Read the case study

CASE STUDY

OVERVIEW

Built around the business problem, not a template.

Forever Peng needed more than a polished website. The digital experience had to help clients understand services, choose an available slot, complete a consultation and secure the appointment with a deposit — while giving the owner a practical way to manage availability and incoming bookings.

THE CHALLENGE

Turn a high-touch service business into a simple digital journey.

Clients needed a clearer way to compare services, understand policies and choose the right appointment before messaging the business.

Availability had to stay controlled by the owner so customers could only book released dates and times.

The booking flow also needed to collect consultation details, handle a £20 deposit and reduce the manual back-and-forth around confirmations.

THE SOLUTION

We connected the marketing site and booking operations into one system.

The public experience presents services, prices, durations, policies and portfolio content in a premium editorial layout.

A guided booking flow moves customers from service selection to available slots, consultation details and deposit payment.

The owner dashboard supports released availability and booking review, while confirmations and calendar links help keep both sides organised.

PROOF, NOT PROMISES

What the project actually puts in place.

These are implementation facts and live product capabilities — not invented performance numbers. Analytics can be added as verified data becomes available.

£20deposit built into the booking flow

Liveowner-controlled availability

Autobooking confirmations and calendar links

Adminbooking and availability dashboard

GALLERY

Designed as a system, experienced as one product.

OPERATIONS

Booking operations made visible.

The admin view gives the owner a practical place to release appointment slots and review booking requests. Client-identifying information is redacted in this public case study.

Forever Peng Hair operations interface with private client data redacted

ONLINE PRESENCE

Website, search and social should tell the same story.

The website becomes the destination while social channels create repeated reasons for customers to discover, remember and return to the brand.

Instagram

@foreverpeng.hair

Visual portfolio, service discovery and premium brand storytelling.

TikTok

@foreverpeng.hair

Short-form transformations and content that helps the brand reach new clients.

Facebook

foreverpeng.hair

Local discovery, enquiries and another trust touchpoint for potential customers.

RESULT

A website that supports the service operation behind the brand.

The final experience gives Forever Peng a professional customer journey from discovery to confirmed appointment. Instead of treating the website and booking process as separate tools, the system brings them together around the way the business actually works.

See the live experience

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